Colin Appleyard joins forces with D. M. Keith

Since our founding in 1971, we've been more than just a business; we're a tight-knit community built on family values and trust, and focused on providing exceptional service to our customers. Over the years, we've grown and evolved, each time with the aim of providing our customers and community with an even better experience and offering.

We are thrilled therefore to announce the next part of our story - a brand new collaboration with the D. M. Keith family which marks an exciting new chapter in our journey, and one that promises even greater opportunities and benefits for all of our valued customers.

Colin Appleyard - over 50 years of excellence

For those who may not be familiar, let's take a quick look back in time.

The doors first opened back in 1971, fuelled by Colin's love for motorcycles and a passion for excellence. From humble beginnings as a single motorcycle dealership in Keighley, grew a trusted name across West Yorkshire & Greater Manchester, a name which has instilled trust into thousands of customers for more than 50 years and continues to be driven with family values at it's core.

Every member of our team from day one to today, shares in the same dedication to treat each customer and colleague like a cherished member of their own family.

Over the years, we've expanded our offerings, becoming the first Suzuki car dealership in the UK in 1979 and later adding the Subaru franchise along with Nissan to our roster. These milestones have allowed us to provide our valued customers with even more options and convenience, all while maintaining the same level of care and attention to detail that our customers expect.

(you can find out more about our history here)

Colin Appleyard + D. M. Keith = a perfect match!

And so begins the next part of our story; the coming together of two familes with the same DNA and values at their core, both with an outstanding reputation within the industry.

Just like Colin Appleyard, D. M. Keith has grown from humble beginnings to a succesful multi franchise, multi site business across Yorkshire and Lincolnshire whilst still retaining it's family foundations throughout.

Sharing a rich heritage, and a combined 114 years of experience, the collaboration between Colin Appleyard and D.M. Keith only strengthens our commitment to our customers. D. M. Keith understand the importance of building lasting relationships and going above and beyond to exceed expectations.

By coming together, we're not just expanding our reach and offerings, but also strengthening our commitment to upholding our shared values. With D. M. Keith's commitment to excellence and customer satisfaction, we're confident that this collaboration will only further enhance the exceptional service and support our customers have come to expect from us.

Pictured left to right - Robin Appleyard (former Managing Director of Colin Appleyard), Dougal Keith (Managing Director of D. M. Keith) and Angus Keith (Director of D. M. Keith)


What does this mean for you?

The same great service we've always provided but now with even more experience and expertise than ever before!

The Colin Appleyard team are excited to welcome you with the same warmth and care we always have, and as any customer will know by now, exceptional service is just a given! Our Sales and Aftersales teams are combining their expertise with the D. M. Keith teams to ensure that your experience with us remains nothing short of outstanding.

But that's not all – with this partnership, we're expanding our brand portfolio of Suzuki & Subaru and Used Nissan to now include an even wider range of vehicles; from Skoda and Kia to Ford, SEAT, Cupra, and the very exciting BYD electric range. And as always, we'll continue to enhance our services to better cater to your every need, providing you with even more options and convenience than ever before.

Most importantly, at the heart of it all remains family values and our commitment to our customers has never been stronger. We continue to be extremely grateful for your continued support as we embark on this new chapter and look forward to what the future holds for the Colin Appleyard and D. M. Keith families!

Thank you for being a part of our journey – we couldn't do it without you!

Get In Touch

As always, our team are here to answer any questions you may have whether it be about the purchase of another car, taking care of your current car or for some help & advice.